Effective marketing plans increase the value of your brand
An effective Marketing plan helps you develop products and services in your business that meet the needs of your target market. A sound marketing strategy begins with market research and an even better marketing strategy progressively helps prospective customers understand why your product or service is better than, or different from, the competition. With an ongoing visual presence, your prospective clientele develop a trust in your product which will aid in their future purchase decision making.
Without customer trust in your brand, your business will not grow or survive. To attract and retain customers your business needs to invest in well-designed marketing strategy. People are unlikely to simply walk into your business and buy something from you if they don't know who you are, what you are selling and why they should choose you over the competition.
Many smaller businesses don't place enough importance on marketing. They often see it as something that requires a lot of money and fancy advertising campaigns. An effective marketing plan means so much more to us than just expenditure. At Copperleaf we look at your companies budget vs your marketing requirements and tailor make a project around this which works to meet your specific goals.
graphic design & print
A great first impression through creative graphic design and layout
First impressions matter and you only have one chance to get it right. Whether it’s a website or the logo in an email signature, potential customers will judge a business in just a few seconds based on its visual appeal alone. High-quality graphic design gives businesses credibility in their industry. No matter how great a product or service, with poor design, it’s unlikely anyone will stick around the company’s website or keep its email long enough to find out.
Good design is not about paying more but rather investing in a graphic designer who understands your product and corporate identity. We understand how important it is to put a ‘pretty picture together’ but also place just as much importance in your clientele’s experience when engaging in your product’s marketing material. Consistent branding is how successful businesses set themselves apart from the crowd - because Copperleaf Graphic Design is a fully in-house service agency, your graphic design and corporate look and feel is looked after across all platforms from conceptualization of a brand identity to its online and social media presence.
Our graphic design team take pride in creating attractive and creative design solutions that work. Our designs are geared at attracting prospective buyers to take the next step in the sales cycle. We work together with our clients to help their business grow. In a world saturated with content and data, the visual impact of professional graphic design services determines your credibility in the marketplace. We use our industry experience and creativity in designing professional and attractive layouts, designs, and illustrations to engage your target audience and effectively communicate your message. Our designs are original and created specifically for your business, following industry best practices, market trends, and your brand’s guidelines.
Through creative design, we can help your business successfully deliver information through a variety of channels. Our extensive graphic design services also include a high-quality print solution ensuring that great design ideas become even greater printed collateral.
A business with no sign, is a sign of no business
This rings true for every company, from shop front and building signage to your vehicle which advertises to hundreds of people daily. The importance of effective signage is invaluable to a company who not only wants to be found but noticed. Not only should your corporate identity be looked after on your website or printed media, but it should cross over onto your signage and be visually appealing and inviting. We will design, produce and arrange installation of your companies outdoor branding requirements.